
- #SMARTY PANTS VITAMINS FOR ADULTS PLUS#
- #SMARTY PANTS VITAMINS FOR ADULTS FREE#
Made with premium nutrients in forms your body prefers and can easily use. Science-based nutrition formulated for adults to help offer a number of health benefits and fill a range of nutrient gaps. More of the nutrients you want - all in one easy and delicious serving. Like a delicious, all-in-one vitamin that delivers nutrients that can be hard to get from food, with no artificial flavors, and six grams of soluble fiber per serving. And Just as Much Care Goes Into Making Them Delicious. We Want You to Know That Every Nutrient That Goes Into Our Gummies is Carefully Chosen Based on Extensive Research.
Our Goal, Good Health for the Real World. The People We Care Most About Take These Gummies, So We Wake Up Every Day Trying to Make Them Better and Better.
Our Gummy Obsession We Started Smartypants Because We Believe the Very Best Vitamins Are All in One: Premium Ingredients Delivered in a Delicious Package at a Fair Price. Omega 3 Fish Oil From Small Fish Prebiotic Fiber Vitamin D as D3 Folate as Methylfolate B12 as Methylcobalamin Iodine Vitamin E From Sunflower Oil. 3 Delicious Flavors Lemon, Orange, and Strawberry Banana. And then you want to be clear in communicating that to consumers,” she said. “You want to have a philosophy from which you are making those choices about ingredients. We really do want to help change the reputation that the industry might have with people based on what they’ve read recently in the media,” Gould said. “Transparency is a word that we have had as a core value even before it started being used in industry. In any event, she said the key is being open and honest with consumers about how the products were put together. The idea there was to give consumers a baseline intake value in cases where they might not be getting any omega-3s, Gould said. The amount of EPA and DHA (83 and 67 mg respectively) does not approach that contained in a typical standalone omega-3 supplement, for example, though it does come close to the single serving levels of most of the krill oil products. We are looking at the things that people have the most challenge in getting from their diet consistently,” she said.īut also as with any multi-ingredient formula, Gould said some hard choices had to be made. There are cases where we might have a higher dosage of a given ingredient than you would see in a typical multivitamin.
“We are focused on the places where we are seeing the most common deficiencies and we run the formulas past our scientific advisory board. The men’s product omitspeoplethe folate and K2 but adds in lycopene, zinc and selenium for prostate health.Īs with any multi-ingredient formula, Gould said the products can’t be all things to all people. The product includes methylfolate, the most bioavailable form of the ingredient, and also adds in vitamin K2 and CoQ10.
#SMARTY PANTS VITAMINS FOR ADULTS PLUS#
The new women’s formula includes 15 essential nutrients, plus EPA and DHA from encapsulated fish oil (SmartyPants uses DSM’s Meg3 encapsulated ingredient). We follow a philosophy of good works (the company is a contributor to Vitamin Angels), good ingredients and good taste,” she said. We are trying to create something that is baseline comprehensive and in a format that people will like to use. Her goal was to create a high quality product that would be easy and enjoyable to use, a combination that would drive compliance.
Some to be taken with food, some without, some at various times around meals. “įor Gould, “complexity” refers to the many different protocols for using supplements. Rather, our gamble was to see if we could find a way to address complexity. “We came in not as a vitamin company that said we ought to get into chewables,” Gould told NutraIngredients-USA. SmartPants CEO and cofounder Courtney Nichols Gould said the company was aiming to solve a problem with their first formulations. Before the new additions, SmartyPants’ core brands included Kids Complete, Kids Fiber, Adult Complete, Adult Fiber and PreNatal vitamins.
#SMARTY PANTS VITAMINS FOR ADULTS FREE#
Products are free of high fructose corn syrup, artificial colors, sweeteners, flavors or preservatives. Launched in 2010, SmartyPants makes and distributes GMO-free gummy vitamins and supplements for children and adults. This represents North Castle’s eighth investment in the nutritional supplements industry. North Castle Partners made a growth investment in Marina del Ray-based SmartyPants Vitamins, with CircleUp Growth Fund as a co-investor.
China: Probiotic supplements in e-commerce. Digestion and immunity probiotic supplements in e-commerce. Explained: The US e-commerce probiotic supplements market. Probiotic supplements: Global e-commerce 2018-2020, forecast for 2021. The gut-brain axis: Psychobiotic opportunity in 25 countries.